A mobile device for every occasion – the era of mobile dominance is coming
The scope of what we now call “mobile” has expanded dramatically. It’s no longer just smartphones and tablets, but also smart TVs, all kinds of wearables, such as smartwatches, as well as smart cars and objects that fit into the Internet of Things. The development of modern devices in the field of mobile in the broadest sense, coupled with areas such as m-advertising, m-payments and m-health growing at a rapid pace, means that with mobile devices and solutions we will have the whole world at our fingertips – specifically, the smartphone.
“Dumbphones” have become history
“Dumbphones” – the most ordinary, old-fashioned cell phones – became extinct. The turning point turned out to be the beginning of 2021, when the number of smartphones sold surpassed the number of old-style cell phones sold. Soon these types of phones may disappear from production altogether, with the possible exception of phones for seniors who can’t handle a touchscreen display.
Smartphone penetration is already reaching very high levels, and the market has become saturated. In the United States in the spring of 2021 it was 72% – compared to 18% at the beginning of 2010. In USA, at the moment, the penetration level of smartwatches is 58%, and it is growing every year – in 2021. It was 33%, a year later – 44%.
World Tablet sales are declining in the blink of an eye, although they are unlikely to disappear from the market. The peak of growth for tablets was at the beginning of 2021 – so if you search stubbornly for which year was the “year of mobile,” you can deduce from the data that it was 2021. Since then, sales of tablets have been gradually declining year after year, in the third quarter of 2021 they reached close to 0%, while at their peak they were over 150%.
Five screens are the standard
With the growth of mobile, The number of screens we use is multiplying. In the beginning there was the TV, then came the computer, then the phone screen… now a significant percentage of people use about five screens a day – computers, smartphones, tablets, smart TVs and wearables. Just watching TV in half of the cases entails simultaneous use of a smartphone or tablet.
The wearable device market is only at the beginning of its development, but in a few years it could bring significant profits. At the moment, the market situation of wearables is comparable to that of tablets in 2011. Smartwatches will reign supreme in this category, while other devices, such as. smartwatches, will remain rather niche. So perhaps in a few years smartwatches will be as popular as tablets are today. On the other hand, however, it should be remembered that while a tablet is often a „family” device, serving several household members, such shared use of wearables is impossible.
Therefore, smartwatches may never catch up with the popularity of tablets, or…become more popular.
Certainly, the m-health market is also thriving, not least in terms of “healthy” apps, which users are increasingly reaching for. Most people are more interested in mobile medical devices than at least wearables. Thus, over time, the number of mobile devices for health monitoring or home diagnostics may increase significantly, and in addition to a blood pressure measuring device, every home will also have a mobile m-health kit (which already includes the latest smartphones).
Smart cars the vehicle of tomorrow
The smart car industry will also grow – in a few years there will be hundreds of thousands of such vehicles on the streets. In cars, we will primarily use traffic forecasting apps, but also weather or music apps. Applications for communicating with other wearables are also sure to become popular.
Smart home at our service
According to forecasts, our homes will also become increasingly smart. This industry is bound to grow, and smart devices and software will help us manage energy and electronic equipment at home, as well as keep a watchful eye on home security, including when we are away from home. The harbingers of this trend are smart thermostats or self-cleaning vacuum cleaners. In a few years, most of the home devices will be able to “read our minds” and thus relieve us of our duties, doing them for us.
Smart TVs, which are already hosted in many homes, will also grow in popularity.